Specials by Spielwarenmesse
Maximize your visibility with free additional placements
In addition to your stand, our Specials offer you the opportunity to present selected products at central hotspots. Application for most Specials is free of charge – places are limited.
⚠️ Application deadline for most Specials: 24 November 2025
ToyTrends
Showcase your trend products!
Present your products within the current trend topics in the ToyTrends area. Benefit from a free secondary placement with comprehensive PR and marketing support provided by Spielwarenmesse.
ToyAward
The industry’s seal of quality
DEach year, the most impressive new products at the fair are honored in six categories. Winners receive a free additional presentation in Hall 3A and can use the seal of quality for their marketing activities.
Toys for Kidults
Experience world for adults
Interaktive Erlebniswelt für Collectibles, Creative Fantasy und Tabletop Games. Erreiche die wachsende Zielgruppe erwachsener Spielzeugfans mit kostenfreier Präsentation am Eingang Mitte.
Sports, Leisure, Outdoor
Hall 7A • Aktionsfläche
Über 400 m² Aktionsfläche mit Teststrecke für Fahrzeuge und Präsentationsmöglichkeiten für Outdoor-Spielwaren. Kostenfreie Zweitplatzierung mit professioneller Betreuung vor Ort.
New Product Gallery
The innovation hotspot
Über 400 m² für deine Messeneuheiten. Dieser Besuchermagnet bietet dir professionelle Vitrinenpräsentation plus Sichtbarkeit auf Spielwarenmesse Digital.
Sustainable Collection
Showcasing sustainability
Highlight your sustainable products: Your toys will be presented as a sustainability highlight of the fair, both at your stand and online for visitors to see.