
The New Product Gallery
The New Product Gallery in hall 3A is the ideal opportunity to present your novelty as a second placement at the fair. Our Special by Spielwarenmesse eG covers over 400 sqm and has become a popular and well-established attraction for visitors in recent years. You can choose from three different showcase sizes – the perfect way to draw maximum attention to your new product!
Your Advantages:
- Additional presence of your novelty at the fair
- Attention-grabbing presentation of your product in the showcase
- Publication of a product description within Spielwarenmesse Digital
Please note:
The presented product must be a fair novelty and correspond to the following criteria:
- First-time presentation of the product at the Spielwarenmesse
- Innovative character (new development or significant advancement of an established product)
- Recent or upcoming market launch
The presentation of one product is permitted per showcase. In order to guarantee a placement, the product must be decorated at the area in hall 3A on 26 Jan 2026 by 6 pm. Our hostesses on site will be happy to assist you with this! The exhibitor is also responsible for the timely and complete maintenance of his product entry on Spielwarenmesse Digital.
Exhibited products can be picked up at the area in hall 3A from 5 to 7 pm on 31 Jan 2026. You hereby agree that any products not collected during this period will automatically be donated to the Spielwarenmesse charity program.
Further information about the product placement and collection process will be sent prior to the fair by e-mail.
Please note that the number of showcases is limited. The showcases can be booked depending on availability and admission until 15 Dec 2025. The allocation of the showcases follows the order of bookings.
By booking, the participant agrees to the conditions of participation.
Your contact person:
Niklas Renner
Phone: +49911 99813-57
n.renner@spielwarenmesse.de